Google TAG Manager and Tag Management I The Fotoblr -Digital Marketing Hub I

Google TAG Manager and Tag Management I The Fotoblr -Digital Marketing Hub I

Introduction to Tag Manager: Google Tag Manager – GTM was introduced to help website owners to fix their tag management requirements, which was not easy before Google Tag Manager, it is very user friendly and works with Google and non-Google websites both in a very efficient way, Now you can manage Tags for your website without waiting for a developer to do this all. Don't worry about errors because you don’t need to edit your website codes while managing tags for web pages.  Before GTM, it was very difficult to run a website fast and smooth, while having to mangy tags to measure different task on a website, e.g. advertisement, traffic, visitor clicks etc. but GTM allows you to run a fast downloading website into any internet browser.

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Tag Manager’s Definition: Google Tag Manager – GTM is free tool provided by Google to help marketers to know the analytics of their website in terms of managing digital marketing strategy, traffic measurement and sales etc. GTM helps you  how to place tags on your website, it is basically a strong and flexible tag management solution without errors meanwhile, a tag is HTML code,

Tag manager and Digital Marketing: Digital Marketing is improving day by day, especially when you talk about last 5 years; things are changing rapidly because of digital marketing and its trends into online business especially. So it was also required to make things easier for digital marketers, so professionals and digital marketing companies are working on this subject investing money and time. The results are in very productive, we have batter view and insight of our websites, through Google Analytics, Tag Manager, and other website optimizer software, and we can plan better marketing strategies for our business through Email Marketing, Social Media Marketing and Mobile Marketing etc. Tag Manager is also a best free tool for developing your marketing strategies on the evaluation of your website traffic and visitors' interest. If you want to update tags on your website it will take too much time and meanwhile, it is possible that you will miss your sales leads, so here Tag Managements works for you, you just have to enter tags through Tag Manager instead of editing all codes on your website, this saves your time and reduces errors possibilities and manage your time to focus on digital marketing strategies according to the insight of your web traffic.

How to add Tags using Tag Manager: Here I have solution for you, go and Sign in with your existing Google ID and open TAG Manager  and create account for your company ,ABC whatever than you have to create a container ,write a name like ABC.COM (your company name) this is the container which is going to hold all tags on your website then you see a code window appearing in front of you, just copy the whole snippet code from the box and paste into your website HTML area( for blogger open customize template and you will find body tag in the beginning almost ) below the body tag . It’s done. There is a list of tags, for example, Google AdWords Tag, AdWords conversion tracking, custom image tag, AdWords Remarketing, DoubleClick Floodlight Sales, you can choose from the list and create a container for your website and paste the code snippet into your website. It's very simple even you don’t know about HTML or code editing ,go ahead and practice by yourself you will enjoy Tag Management and Google Tag Manager. Google Tag Manager is really amazing and user-friendly too.  I suggest you a short video to watch for a basic understanding of Tag Manager here.

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