What is Growth Hacking I An Easy Guide to Growth Hacking I The Fotoblr – Digital Marketing Hub I

What is Growth Hacking I An Easy Guide to Growth Hacking I The Fotoblr – Digital Marketing Hub I

Growth Hacking; The Fotoblr 

Digital Marketing and Growth Hacking: Today growth hacking made life simple for startups and digital economy based businesses. Growth hacking is the most buzzword today in digital enterprise management systems, especially for startups companies, - as startup companies' nature of the business is based mostly on the internet and digital tools. So it is the most discussed strategy in every meeting by their top management. Many people like me are very much confused about the growth hacking terminology, and want to know more about it, that’s why I decided to explain this strategy in my blog, in the most simple and easiest way so everybody can understand what it is and why it is? Today every startup company is looking for this growth hacking strategy to gain good market share and-and a huge number of customers. This is a strategy, but still, it is very important to understand what the meaning of growth hacking, and how it works? Here is growth hacking definition for you in a very simple way to clear your mind about this term.

Definition of Growth Hacking:  A series of marketing techniques to achieve high growth and low cost for a company “First this concept was used in Silicon Valley - the United States in 2010 by Sean Ellis, actually Sean was the founder of this strategy called Growth Hacking. Growth Hacking was mainly used for startup companies to develop marketing strategies in the field of digital economy. Growth for companies is a very serious topic today if they are not growing as per their last day/month activity, it means something is going wrong in their marketing strategy. Growth hacking is now part of every Startup’s DNA and people are serious to higher some professional growth hacker to achieve growth for their startups.

Explanation of Growth Hacking: Growth Hacking is a marketing approach in digital marketing to be visible on the top of the market against your competitors and achieve huge sales. Here growth is the center of a marketing strategy and companies use different creative strategies, ideas and concept to catch this growth ride. The latest example of growth hacking by big companies is Facebook, YouTube, Instagram, that how they use different creative ideas and new strategies to get a huge number of online users and stay on top of the internet business. Growth hacking is a very much innovative trend in today’s digital business environment, where you can use new opportunities offered by internet and software companies to manage your business in a batter and efficient way to catch growth journey. Even now you can use these techniques in your own business or company even if you are not part of the digital world or startup, but how? The answer is in next paragraph, where you can understand that how growth hacking can be effective for your business.

How To Make Good Growth Hacking Strategy: For startups growth is like do or die strategy, either they achieved success in the market or they failed. Let me add something very important for you that you have to care about while making a growth hacking strategy; that always create a product, which has a major buyer market size and for them the product has a major interest, in other meaning people should buy your product, if there is not common interest for buyers than it means the ratio of success is less because your product does not have popularity amongst purchasers. Secondly always make sure that your product hitting the correct target market otherwise it will be difficult to get growth hacking. Do not target everyone but specific target market and always, in the beginning, try small segment of the market to get growth for your product or business.

Who Is Growth Hacker and what is His Job: The main and only job of a growth hacker is the get growth for a startup company at any cost, because in the beginning of your startups you can't spend a lot of money in terms of your marketing strategies and budget so it is his job to create a growth hacking strategy to get growth for your company at less cost, so this job is usually done by person called growth hacker, some people called him VP Marketing now days. He has to answer these question that how to gain more and more user for a business/product? How to engage them again and again with the product cycle? How to encourage already customers to spend more for your services? Here are some growth hacking examples i.e.  Hotmail, Twitter, YouTube, Facebook, Instagram and LinkedIn, Dropbox, PayPal. If you want to learn what are the best five step for growth hacking than watch this short video, I am sure you will enjoy this amazing video. And if you are interested in learning free course about growth hacking for your startup than join this amazing website to learn more, and also have a look at this presentation as well. Well I am looking for a perfect book on growth hacking will recommend you soon my next blog post about the best growth hacking books.

Conclusion: Growth Hacking is very useful for those who do not want to spend a lot in terms of marketing, especially startups it cost you a lot, so through growth hacking you can find a unique way to catch growth journey for your business, as Hotmail did in the beginning, without spending big amount for advertising they gained huge growth by just writing a small sentence in one email i.e. “PS I love you. Get your free email at Hotmail” as a result 3000 new accounts were created each day and after 3 weeks they were 300000. Amazing Idea, is it not??Have you ever tried a growth hacking strategy? Please share your stories with us.

Let’s grow the business faster with Growth Hacking – The Fotoblr – Digital Marketing Hub and Growth Hacking Platform.